“The road was clear and beautiful in front of me. I felt within me that urge, the sensation of speed, the feeling of tearing up the fine cool morning air as I got up to speed. I was out of sight of the pits and was making for the village of Gueux. As I changed […]
Two of my interests merged (advertising and autosport) in a topic on the British Autosport forums — whilst also providing an interest on how layman (or in this case, motorsport fans) explain how much they think advertising influences them. The answer: not by much. A user asked fellow forummers whether they bought products which their […]
It is a simple story. There are no spaceships, no explosions, no frantic action, no grandeur. Just people in a broken up families. Patchett’s own life patterns are visible; she’s from a divorced family, and she’s divorced herself (albeit without children). In Commonwealth, she writes a fictional story that is simple in structure that tells […]
Late 2016, the nine Dutch heritage locations joined together to start a collaborative promotion campaign, aimed at raising Dutch visitors to their locations. Problematic was that more than two-thirds of all Dutch citizens have never visited a UNESCO heritage location in the Netherlands. Take for example the windmills of Kinderdijk. Over 80% of the visitors […]
I bought this book because ‘Hey Whipple, Squeeze This’ is my bible and got me into advertising. I didn’t expect such a private and personal book, nor Luke Sullivan to be able to write such a thing. But this book is totally separate of the other, and creates a thirty-room-world of its own. The stories […]
Interesting theses which I want to believe, but the book is merely a collection of anecdotal evidence, and sadly never makes the choice between being a personal recollection, or giving a wide objective view on the world, nor does it ever give a complete answer to its outset. To introduce this book as a ‘personal […]
Minds are lonely places. We can never share our thoughts and feelings without translating them into words or actions, nor can we ever look into those of others. The best thing we can do, is to assume that the complex workings of our minds are also present in those of others. But it is precisely […]
Although written slightly dry, it’s a gripping read. Not as apocalyptic as 1984 or Brave New World, but definitely in that category, as perhaps this near reality scenario is equally frightening. What’s compelling is the total descent into a world without privacy that happens with reason, albeit the wrong kind of reason, and the fact […]
