There’s anonymity in crowds. The urban cacophony of Shanghai creates a wall of sound that absorbs everything. It’s pleasant, like a big café. And with a population of 24 million citizens, you never have to worry about onlookers, because you’re likely to never see them again. When someone cuts you off in traffic, there’s no […]

Last week was China’s ‘Golden Week’, when the country goes on a collective holiday. Traffic jams and popular tourist destinations are filled with crowds. So too on Nantong’s Mount Lang, its pagoda providing a view across the city and the Yangtze river. I explored the place and behind the facade, I found this trashed frame with […]

While this little paperback doesn’t really warrant the title ‘masterclass’, it’s an entertaining and inspiring collection of anecdotes. I doubt any of the examples are directly applicable in most cases, but the bigger message is, and it’s a great way to live by. Trott’s teachings are a powerful anti-sound against the increased jargon, complexity and […]

What a journey Liu Cixin takes us on. Ball Lightning is science fiction without the spaceships or time travel, but at a more abstract, magical and even philosophical level. The character of the book are vastly different from each other, unconventional in their own ways. Chen, the narrator of the book, is obsessed and unravels […]

Folding Beijing is a simple story, yet it carries incredible depth by combing Chinese conventions within a futuristic scenario alongside a powerful message. Quarrels are made in an apartment flat, baijiu is served in a state of surveillance, chow mein alternates with autonomous cars, and a girl has to choose between romance and money. It’s […]

Each virtue carries a vice, and in case of ‘Anna and the King’ it’s the extreme amount of detail. Margaret Landon describes Bangkok of the late 19th century through the eyes of an unlikely English teacher. The widow Anna Leonowens arrives in Bangkok with her son, and observes it with both admiration and disgust, as […]

(Originally posted on Seventy-Magazine.com, translated in Dutch for MarketingFacts) Around ten years ago, when you used a urinal in a popular bar or cinema in Europe, chances were you had an advertisement poster in your view, with a big QR code in the lower right corner. Western marketeers used the QR code primarily to redirect […]

(Originally posted on Seventy-Magazine.com, and in Dutch on Marketingfacts) When we think about China, we often reduce nuances to black-and-white absolutes. Either China is a country with oppressed people and smog-filled skies, or it is the juggernaut that will inevitably rule the world’s economy. Neither of these views is particularly useful, and rather than debating […]

(Originally posted on Seventy-Magazine.com) With 300 million rich Chinese consumers, China’s takes an 8.9% share of the global luxury market — although it’s probably more if you consider Chinese tourists who buy luxury products outside of China. On the surface, luxury advertising in China is similar to that in the West. There are all the […]

It’s a controversial book due to Peterson’s public appearances, but the book itself is rather tame in its content (although often dramatic in its tone). It has obvious parts (listen to others, don’t blame other people, toughen up, be honest, take risks, do meaningful things, enjoy life)— it has great and inspirational parts — entertaining […]

I’m a simple guy and I like simple things. I like books that are easy to read, wine that is easy to drink, and insights that I instinctively know are true. I grew up in a small town and never went to university, so maybe I’m just too dumb to understand why some advertising proposals […]

This is just for fun, ok? A big part of my job in Shanghai revolves around e-commerce, especially Tmall — which owns over half of the online retail market in sales volume. So browsing through Tmall on a daily basis, I couldn’t help but notice the vivid colours, and how they’d create interesting swatches. It started […]