LLGD.NET

By:  May 3, 2014 Categories: 

Together with a Jonas Kamber, I ran Lookslikegooddesign, which later moved to LLGD.NET. Jonas did most in the founding years, I from 2012 to 2014. I’d select designs from submissions but also the likes of Behance, crop them onto the right size and have three posts per day, catering to around 15.000 visitors per day, or 21 million in total during the time the website was live.

“LLGD.NET has a rather nice interface, and highly qualitative and visual content. Jaap Grolleman is the man in charge, and he sailed this course for four years with his editorial choices on identity, typography, object design, fashion and photography. Treat yourself!” Source

“I found myself on website LLGD.NET for some great visual stimulation. It was one of those lunch time rabbit holes you find yourself in sometimes. no plan of where I’m go so going with the flow. This website has no interference from descriptive text — just big beautiful, tiled images. It felt like creative syrup I drank in with my eyes.” Source

Latest

A candle in Minnesota

A candle in Minnesota

It’s Wednesday morning, and I’m in Saint Paul, Minnesota, attending the morning mass at St. Bernard’s church. It’s about twenty years since I last attended a mass, and the first time I’ve ever done so voluntarily. I’m sure I’m drawn to this church near my Airbnb, compelled to go in, but I find it hard […]
June 14, 2026
Revisiting Columbine

Revisiting Columbine

Growing up in the Netherlands, it’s not immediately obvious (even to myself) that the history of the United States is also partly mine, but through TV series and movies — as well as the news — it’s also a country I lived in and grew up in. And unlike presidential elections or the September 11th […]
June 8, 2026
Rich People Park

Rich People Park

We’re in TaiKoo Li QianTan (前滩太古里), a brand new, high-end shopping mall near the Huangpu River in Pudong. It’s a beautiful complex with four levels, viewing bridges, walls of white steel and vertical gardens (the first I’ve seen that actually look like on an architectural drawing), and paths of bright bricks alternating with patches of […]
June 5, 2026
Torrential rain and colorful umbrellas

Torrential rain and colorful umbrellas

I was planning a bike ride, but then saw it was drizzling, so I carried Hasse outside — underneath an umbrella — to go get a coffee. Yet the rain was so heavy we just hid underneath the canopy in front of a supermarket to see some of the chaos unfold. I’ll miss these streets […]
May 25, 2026