50 ways to get an idea

Most ideas jump into our brains at unexpected times, at unexpected places. (Having dinner at 6′ is an idea, and it’s one that occurs at an expected time and expected place but that’s not the kind of idea I mean. I’m talking big, honkin’ ideas.) The point is, creative ideas can’t be forced out (or […]

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77 ways to get an idea

1. Zoom in and out on your subject in your mind. 2. Take up the perspective of an ant and a bird. 3. Look at your subject as if you were a priest/astronaut/prostitute. 4. Examine your subject wearing pink glasses. 5. Lie down on the floor. 6. Hold your breath for 30 seconds. 7. Put […]

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A brief copywriting lesson

Putting these ad-legend quotes together made a sort of quick guide to the act of stringing words together. The headline “On the average, five times as many people read the headlines as read the body copy.” David Ogilvy “It follows that unless your headline sells your product, you have wasted 90 percent of your money…” […]

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Rebuilding the brick: LEGO case study

Ah, LEGO. Complete days of my life have I spend with these plastic building blocks. Yes, my LEGO characters suffered greatly at my fingertips. It’s been a while now but I still feel some of that passion for the brand deep inside. As the centrepiece of childhood fantasy and imagination, LEGO was a necessity… it […]

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Accepted to the Willem de Kooning Academy!

Wohoo! I’ve been accepted to the Willem de Kooning Academy in Rotterdam! I’m going to study Advertising! From Wikipedia: The Willem de Kooning Academy is the art school of Rotterdam and part of the Hogeschool Rotterdam, a university of applied sciences. It is regarded as one of the most prestigious art schools in the country […]

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City of Sydney

So many bendy roads, popping out of the ground, like roots from a tree. No idea where they came from, or where they lead to. – So many people, walking on the streets, like ants in their hill. No idea where they came from, or where they go to. – So many lights, shining from […]

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Working on my website

Working on the website now. Blog coming up on this page so why not start with a blog entry? I’m also working on a neat gallery and an e-mail form for the contact page. I’ve chosen a vertical layout of the website. Normally I wouldn’t do that because it leaves little space for a gallery […]

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MICROSOFT BUILDS ONLINE TRACKING BLOCKING FEATURE INTO IE9

Microsoft is building an anti-tracking function into its upcoming version of Internet Explorer (9). The new feature will let users easily keep lists of websites that track what they do online, and block any site from logging their web activity. This silly feature might lead to distorted results of devices like Google Analytics, as IE […]

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SBK 09 goes back to the root of racing games: Racing

Just want to say, I love this game. Absolutly love it. After playing MotoGP 3 this is such a relief. Here we have a game which takes back the game to one thing: racing. I played this on PC with a Xbox gamepad but it’s avaible for PS3 and Xbox too. Without a doubt the […]

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