Interview on Adformatie

Dutch marketing & advertising websites Adformatie & Pim Online interviewed me about Vandebron, about our lack of experience in the energy market and the way we do marketing. You can read the interview (in Dutch) here: Vandebron profiteert van gebrek aan ervaring in energiemarkt  

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Going for gaps that exist

56 years ago today, Ayrton Senna was born. If you ever watched the 2010 documentary ‘Senna‘, you might realise how inspirational the man was. One example. When Ayrton Senna collided with Alain Prost at the start of the Japanese Grand Prix in 1990, both retired from the race, ensuring Senna his second title in Formula 1. Afterwards, three-time […]

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Today

‘Nice day to shake up the energy market.’ In all its irony, perhaps the first thing I ever wrote for Vandebron, was the best thing I ever wrote for it. It cut clear the let’s-do-this tone of the company, the go-green mission and the joie-de-vivre spirit. All after has been built upon that sunny day in March. And today, that […]

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Race reports for Coanda

As I wrote earlier, I’m now writing for Coanda Simsport, a simracing team competing in iRacing’s World Championship Grand Prix Series. The firs two race reports are now done, you can read them via these two links: Land down under: Phillip Island race report Start me up: Interlagos race report  

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1984 review

It’s not the violence, of which there isn’t much, but it’s the sheer storyline that’s gut wrenching and so extremely brutal. 1984 is just as relevant today as it was when it came out.

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