LLGD.NET

Together with a Jonas Kamber, I ran Lookslikegooddesign, which later moved to LLGD.NET. Jonas did most in the founding years, I from 2012 to 2014. I’d select designs from submissions but also the likes of Behance, crop them onto the right size and have three posts per day, catering to around 15.000 visitors per day, or 21 million in total during the time the website was live.

“LLGD.NET has a rather nice interface, and highly qualitative and visual content. Jaap Grolleman is the man in charge, and he sailed this course for four years with his editorial choices on identity, typography, object design, fashion and photography. Treat yourself!” Source

“I found myself on website LLGD.NET for some great visual stimulation. It was one of those lunch time rabbit holes you find yourself in sometimes. no plan of where I’m go so going with the flow. This website has no interference from descriptive text — just big beautiful, tiled images. It felt like creative syrup I drank in with my eyes.” Source

Latest

Hyperreality

Hyperreality

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In Praise Of Writing (And the Case Against AI)

In Praise Of Writing (And the Case Against AI)

If George Orwell, one of the best essayists, were alive today, he’d be firmly against AI. Not because of 1984 or ‘Big Brother’, but because in ‘Why I Write’, he listed four motives for writing; Historical impulse Political purpose Aesthetic enthusiasm Egoism   Neither of these motives survives if you let AI do the writing […]
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Secret Listening #6

Secret Listening #6

This series is called ‘Secret Listening’, from the Chinese word 偷听Tōutīng. I know this can be — and should probably be — translated as ‘eavesdropping’, but secret listening captures it better and adds a bit of jest. These little stories or remarks stood out to me, and show a more personal side of China away […]
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Chosen Streets

Chosen Streets

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