Despite having left advertising school only this year, Stefan van den Boogaard and Tim Arts (blue cap) have already got some awards bagged, including the Business to Business at the New York Advertising Festival. They work at the Belgian agency Mortierbrigade. This Q&A is with Tim, who functions as an Art Director and also has […]
GT5 has some flaws and pointless extra’s but the passion and experience of racing it’s about is brilliant and unmatched. Al right, let’s start of by saying that I wrote this review during the loading times of GT5. It becomes really annoying. I’ve kinda red the manual 15 times as well by now. My 3 […]
1. Zoom in and out on your subject in your mind. 2. Take up the perspective of an ant and a bird. 3. Look at your subject as if you were a priest/astronaut/prostitute. 4. Examine your subject wearing pink glasses. 5. Lie down on the floor. 6. Hold your breath for 30 seconds. 7. Put […]
Eelco de Winter worked at Result DDB, FHV/BBDO and &KoenseSeverein with clients like KPN, Sony, Fujitsu Siemens and Rabobank. He now works at Kaaps, a video production company in Rotterdam, the Netherlands, as a strategist and production manager. At Kaaps, he tries to convey marketing strategics into emotions. Kaaps works for both charities and commercial companies. Could […]
Putting these ad-legend quotes together made a sort of quick guide to the act of stringing words together. The headline “On the average, five times as many people read the headlines as read the body copy.” David Ogilvy “It follows that unless your headline sells your product, you have wasted 90 percent of your money…” […]
After studying at the Krakowska Akademia in Poland, Peter Kowalski started Wordboner.com. He uses it as platform to sell his fantastic typographical wordplays, as tshirts and a few other things, such as stickers and iPhone cases. Tees aside, his promotion of the website is pretty clever as well, using various social media sites. Time to […]
First in the Q&A series is Ivan Raszl. He has many years working experience in the advertising field, having previously worked in Hungary and Bahrain in positions as Graphic Designer, Packaging Designer, Art Director, Creative Director and General Manager. Now he works as an online business consultant and is the founder and editor of sites […]
Ah, LEGO. Complete days of my life have I spend with these plastic building blocks. Yes, my LEGO characters suffered greatly at my fingertips. It’s been a while now but I still feel some of that passion for the brand deep inside. As the centrepiece of childhood fantasy and imagination, LEGO was a necessity… it […]
Wohoo! I’ve been accepted to the Willem de Kooning Academy in Rotterdam! I’m going to study Advertising! From Wikipedia: The Willem de Kooning Academy is the art school of Rotterdam and part of the Hogeschool Rotterdam, a university of applied sciences. It is regarded as one of the most prestigious art schools in the country […]
So many bendy roads, popping out of the ground, like roots from a tree. No idea where they came from, or where they lead to. – So many people, walking on the streets, like ants in their hill. No idea where they came from, or where they go to. – So many lights, shining from […]
