(Originally posted on Seventy-Magazine.com, and in Dutch on Marketingfacts) When we think about China, we often reduce nuances to black-and-white absolutes. Either China is a country with oppressed people and smog-filled skies, or it is the juggernaut that will inevitably rule the world’s economy. Neither of these views is particularly useful, and rather than debating […]

(Originally posted on Seventy-Magazine.com) With 300 million rich Chinese consumers, China’s takes an 8.9% share of the global luxury market — although it’s probably more if you consider Chinese tourists who buy luxury products outside of China. On the surface, luxury advertising in China is similar to that in the West. There are all the […]

It’s a controversial book due to Peterson’s public appearances, but the book itself is rather tame in its content (although often dramatic in its tone). It has obvious parts (listen to others, don’t blame other people, toughen up, be honest, take risks, do meaningful things, enjoy life)— it has great and inspirational parts — entertaining […]

I’m a simple guy and I like simple things. I like books that are easy to read, wine that is easy to drink, and insights that I instinctively know are true. I grew up in a small town and never went to university, so maybe I’m just too dumb to understand why some advertising proposals […]

This is just for fun, ok? A big part of my job in Shanghai revolves around e-commerce, especially Tmall — which owns over half of the online retail market in sales volume. So browsing through Tmall on a daily basis, I couldn’t help but notice the vivid colours, and how they’d create interesting swatches. It started […]

These photos we taken near a shopping mall in Shanghai, called Joy City. The shopping mall has all kinds of shops from global luxury brands, and even a ferris wheel on the roof. This area, next to it, is one of the many old low-rise neighbourhoods that’s demolished in Shanghai, as in other big cities […]

The mind is a mysterious place. We can never fully understand what goes on in the mind of someone else. We can never see and feel what others think or feel. Nor can we ever share our own thoughts and feelings without first translating them into words or actions, by which they’ve lost most of […]

(This was later also published on China Daily.) In moving to China, what surprised me most is the lack of a culture shock. Sure, Chinese history, language, culture, food, media and smartphone usage, and tons of thing are very different — and on my website I’ll continue to write aplenty about other peculiarities. But the […]

97 years ago today, the Communist Party of China held its first congress in Shanghai, to unify its branches across the country and plot its course through history. It was in fact a Dutchman, Henk Sneevliet, who had urged the Communist to gather for a national meeting. Sneevliet, also known as ‘Maring’, was a seasoned socialist […]

There is nothing geeky about this book. Sure, it describes China in very broad strokes — which may suit total newcomers (Did you know China is the most populous nation on earth?). Christensen’s book comes across as a selection of Wikipedia pages, bundled in a bright softcover with stock photography. And it doesn’t get better […]