“I’ve lost the race, haven’t I?”. Lewis Hamilton was always going to win the Monaco Grand Prix, until he wasn’t. After signing a new contract with Mercedes, Lewis led both sessions on Thursday. On Saturday, he took pole position, and on Sunday, Lewis charged away from the field and into a seven second lead that […]

1976 Germany German Grand Prix – Copyright © The Cahier Archive “Car good, Vittorio good.” Vittorio Brambilla spoke Italian and French, but little English. At the age of thirty-six he was a former mechanic and brought to Formula 1 as a driver by sponsor Beta. Nobody expected anything of him, but days would come where […]

I helped built Vandebron’s brand, voice and identity. Initially through copywriting, graphic design, photography, PR, event management and social media — later on leading a small team that did this, producing and publishing content like videos and photos on a weekly basis. In these two-and-a-half years, Vandebron grew from 0 to 100.000+ customers. “Vandebron has hands […]

I helped out a game called iGP Manager with their social media and on-website content, creating dozens of Facebook and Twitter posts, but also competitions such as the livery contest, which used the in-game mechanics.