Prince in Blue

“Monday morning, December 23rd, 1985. The subway train travelling from Hammersmith to Baron’s Court is filled with people setting out for work or Christmas shopping. Among the latter is an old man of Asian origin. He’s wearing a suit jacket, gilet, tie and polished black shoes. The carts rumble through the humid and warm tunnels […]

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Fighting a common enemy

The most difficult problem to solve is one that’s invisible or indescribable, a problem in which not everybody believes. It doesn’t have a single cause, but is rather an accumulation of many problems. Such a problem only becomes worse when left alone, and even worse; time is running out. What makes the most difficult kind […]

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The Great Gatsby review

It’s the 1922 version of today’s Rich Kids on Instagram. It’s a short book, but each sentence is so dense that it carries much weight. It’s a joy to read the sharp pen of Fitzgerald, and mystifying to witness the many symbols of the book, such as the eyes of T.J. Eckleburg, the parties, the […]

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Bits and Pieces review

“The road was clear and beautiful in front of me. I felt within me that urge, the sensation of speed, the feeling of tearing up the fine cool morning air as I got up to speed. I was out of sight of the pits and was making for the village of Gueux. As I changed […]

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Do you buy products endorsed to you?

Two of my interests merged (advertising and autosport) in a topic on the British Autosport forums — whilst also providing an interest on how layman (or in this case, motorsport fans) explain how much they think advertising influences them. The answer: not by much. A user asked fellow forummers whether they bought products which their […]

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Commonwealth review

It is a simple story. No spaceships, no explosions, no frantic action, no grandeur. Just people. And yet the story tells so much, about the beauties and difficulties of life.

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UNESCO, promoting Dutch heritage

Late 2016, the nine Dutch heritage locations joined together to start a collaborative promotion campaign, aimed at raising Dutch visitors to their locations. Problematic was that more than two-thirds of all Dutch citizens have never visited a UNESCO heritage location in the Netherlands. Take for example the windmills of Kinderdijk. Over 80% of the visitors […]

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Thirty Rooms To Hide In review

I bought this book because ‘Hey Whipple, Squeeze This’ is my bible and got me into advertising. I didn’t expect such a private and personal book, nor Luke Sullivan to be able to write such a thing. But this book is totally separate of the other, and creates a thirty-room-world of its own. The stories […]

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De opkomst van het Oosten review

Interesting theses which I want to believe, but the book is merely a collection of anecdotal evidence, and sadly never makes the choice between being a personal recollection, or giving a wide objective view on the world, nor does it ever give a complete answer to its outset. To introduce this book as a ‘personal […]

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