Do you buy products endorsed to you?

Two of my interests merged (advertising and autosport) in a topic on the British Autosport forums — whilst also providing an interest on how layman (or in this case, motorsport fans) explain how much they think advertising influences them. The answer: not by much. A user asked fellow forummers whether they bought products which their […]

Read More

Commonwealth review

It is a simple story. There are no spaceships, no explosions, no frantic action, no grandeur. Just people in a broken up families. Patchett’s own life patterns are visible; she’s from a divorced family, and she’s divorced herself (albeit without children). In Commonwealth, she writes a fictional story that is simple in structure that tells […]

Read More

UNESCO, promoting Dutch heritage

Late 2016, the nine Dutch heritage locations joined together to start a collaborative promotion campaign, aimed at raising Dutch visitors to their locations. Problematic was that more than two-thirds of all Dutch citizens have never visited a UNESCO heritage location in the Netherlands. Take for example the windmills of Kinderdijk. Over 80% of the visitors […]

Read More